Have you ever written a blog post, made a fancy PDF, or shared an image — only to hear the sound of crickets?
Content Marketing is the beautiful art of making work that matters — and then, finding ways to share it with people who want to see it. Imagine posting recipes and photos to your Instagram account and gaining a following for your work. Or, if you’re a business owner, meeting the right clients by giving them what they want — cultivating a relationship instead of feeling like a sleazy salesperson. What if you could create something that people actually want to download, creating fans and followers for your audience in an authentic, community-oriented way?
If you’re tired of creating content that doesn’t go anywhere, in our content marketing course you’ll learn our proven strategies for building an audience, growing your leads, and creating valuable content that actually gets shared. Along the way, I’ll share with you specific strategies for growing an audience, building a body of work, and positioning you (or your company’s executives) as a thought leader within your industry.