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Master Google Analytics 4 to drive value for your digital products


What you will analyze

Why Google Analytics 4 is a game changer for both small commercial enterprise and individual digital product owners
Full understanding of the way to Use Google Analytics 4
How to Run reviews and use advanced characteristic of Google Analytics
A way to put together an upgrade plan from regular Analytics to GA4
Use GA4 to provide insight into and make key information-driven choices
Internet site or application if scholar desired to follow alongside.
Google Analytics Account
Google Cloud Account for BigQuery facts units


Google Analytics has been around for over 15 years, and in that time it’s helped small companies and companies alike derive value from records that’s generated with internet visitors.


However with the discharge of Google Analytics 4 (GA4), the manner of studying your data has modified substantially, with updates to everything from the user interface and data models to talents and implementation.

And customers can now leverage business enterprise features that had been previously best to be had in Google Analytics 360: for example, BigQuery integration, funnels, and unsampled information are actually available to anybody without charge. Long story quick, you want an entire new technique.



Join expert Joe Holbrook to dive into Google Analytics four. You’ll discover ways to set up GA4 to provide complete and actionable insights—and discover guidelines and hints that will help you articulate your goals, boom conversions, and use your virtual merchandise to enhance your enterprise. Focusing on the reporting sections inside GA4 that have the greatest effect on virtual products, you’ll find out the way to get to the relevant statistics, examine it, or even export it out of doors GA4 to investigate similarly with BigQuery.


And in case you’re interested in taking the Google Analytics exam, you’ll also get a concise reference manual and exercise questions that will help you prepare.


What you’ll learn and the way you could observe it


Via the stop of this stay on-line route, you’ll recognize:

Why Google Analytics four is a recreation changer for each small business and character virtual product proprietors

How to prepare an upgrade plan from standard Analytics to GA4

A way to use GA4 with BigQuery and different tools to derive value without delay

The way to increase an implementation plan for twin-tagging or migrating your existing Google Analytics homes


And also you’ll be able to:


Use GA4 to provide perception into and make key facts-driven choices

Install and installation GA4 to accumulate actionable data

Improve from generic Analytics to GA4

Record insights and make statistics-driven selections to grow

Music the success of your advertising and marketing campaigns with tagging

This live event is for you because…

You’re a digital product owner, advertising and marketing manager, business proprietor, entrepreneur, or product supervisor who wants to maximize the performance of your virtual products.

You need to master the basics of Google Analytics 4 to attain insights that could force your business decisions to a brand new level.



A simple expertise of Google Chrome (e.G., putting in extensions)

A internet site, blog, or cell software that has GA4 established (useful but no longer required)

Advocated observe-up:

Observe and explore expertise Google Analytics: From novice to superior in at some point (gaining knowledge of route)


The timeframes are only estimates and can vary according to how the elegance is progressing.

Fundamentals of Google Analytics four (

Presentation: Google Analytics four evaluation; evaluating universal Analytics to GA4; Google Analytics terminology; why GA4 is now the future of Google Analytics; what has changed; unified internet and app reporting

Hands-on demos: walk via the GA4 console; install and installation GA4 on a live site


Superior subjects with Google Analytics 4

Presentation: Google Analytics homes; the GA4 data version; upgrading from prevalent Analytics to GA4; campaigns and engagement; Google Analytics certification alternatives; next steps

Fingers-on demos: set up GA4 homes; discover the document evaluation technique—acquisition, behavior, conversions; use Google BigQuery raw records integration with GA4



Who this course is for:

Successful digital entrepreneurs who want to realize greater approximately Google Analytics four
A success digital marketers who want to understand approximately the changes in Google Analytics.
Virtual content proprietors who need to drive more visitors and sales
You need to grasp the fundamentals of Google Analytics 4 to acquire insights that may drive your commercial enterprise choices to a brand new degree.

Master Google Analytics 4 to drive value for your digital products

Learn about Google Analytics 4: Up & Running


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